This partially-reproduced flyer for a club at 37266 Niles Boulevard in suburban Fremont, California advertises a few shows for a mysterious venue called
June 23-24, 1967 The Plastic People/
June 30-July 1, 1967 Purple Earthquake
July 7-8, 1967 The Loading Zone/Wakefield Loop
Fremont is a town halfway between Oakland and San Jose. Fremont was actually only incorporated in 1956, a merger of five smaller communities (Centerville, Niles, Mission San Jose, Irvington and Warm Springs). Although Fremont was and is a prosperous suburb, as a result of being a business-like merger of smaller communities it lacked a larger identity. Niles, where The Garden Of Chaste Refreshment was located, was originally a critical railroad Junction, and was even the location of one of California's first film studios (many early Charlie Chaplin films were made there). Whatever the story of this venue, it appears to be an attempt to capitalize on what was happening in bigger cities to the South and North, but I know of no other shows at this venue, and otherwise I know nothing about it. Did it close soon after? Become a Top 40 joint? Anyone with further information is encouraged to share it in the comments or email me.
The site was most recently "Boss Hogz Bar-B-Que", although it appears to be closed.
Notes On The Bands
The Plastic People (June 23-24) are completely unknown to me. Anyone with any insights, please comment or contact me.
Garden Of Chaste Refreshment (June 23-24) were a Southern Alameda County Band, probably based in Fremont or Hayward.
Purple Earthquake (June 30-July 1) were a Berkeley band, founded at Berkeley High School in 1966. They were later known as Earthquake, and released albums on A&M and Berserkeley.
Loading Zone (July 7-8) were an Oakland band, one of the first to mix rock and soul music, adding psychedelic guitar to danceable soul. Although successors like Sly and The Family Stone, Cold Blood and Tower of Power were bigger and better, Loading Zone was the first to kick the door open. At this time, they did not yet feature Linda Tillery on vocals.
Wakefield Loop (July 7-8) Nothing much is known about Wakefield Loop (they opened for Loading Zone on July 7-8, but the band name is not visible on this scan). However, Wakefield Loop regularly appears in lists of Bay Area bands, because Ralph Gleason's daughter included them in a famous list of Bay Area band names that has been reprinted several times. It is informative that the band played Fremont, because a Google map search turns up a tiny cul-de-sac in Fremont called Wakefield Loop, distinctly suggesting that Wakefield Loop was founded or based on that street. Update: unknown no more.
update: see here for another post about The Wakefield Loop